Client Results: Content Creation | Social Sharing | Website Traffic

I was hired by my client to create content to help reinforce her brand and reputation as an expert in the local real estate market. I wrote 12+ blog articles, created social media teaser videos, and helped her launch her blog on her website. Once published, I created an ambitious social sharing schedule. I took at look at her website analytics that corresponded with the content push and here are some of the results I found:


Website users up 43%
Pageviews up 66%
Organic search up 19%
Direct traffic up 96%
Traffic from social sources up 238%

Kate McCaffrey Real Estate Blog Content & Neighborhood Write-Ups

Creation of hyperlocal content for Kate McCaffrey, #1 real estate agent in Alameda:

https://www.katemccaffrey.com

I created content to help launch Kate's new blog in August of 2019 (https://www.katemccaffrey.com/Blog). I am also managing the social sharing schedule of this content.

Alameda Spotlight - Heidi Santoro from Santoro's Deli
https://www.katemccaffrey.com/Alameda-Spotlight-Heidi-Santoro-From-Santoros-Italian-Market--Deli
Alameda Spotlight - Kate Schatz, author
https://www.katemccaffrey.com/Alameda-Spotlight-Kate-Schatz
Alameda Spotlight - Bean, Rhythmix Cultural Works
https://www.katemccaffrey.com/Alameda-Spotlight-Tina-Blaine-Bean---Executive-Director-Rhythmix-Cultural-Works
Top 5 Reasons to Love the West Side
https://www.katemccaffrey.com/My-Top-5-Reasons-To-Love-The-West-Side-Of-Alameda
10 Fun Things to Do in Alameda:
https://www.katemccaffrey.com/10-Fun-Things-To-Do-In-Alameda
Parks and Open Spaces in Alameda:
https://www.katemccaffrey.com/Parks-And-Open-Spaces-In-Alameda
Alameda's Neptune Beach: the Coney Island of the West
https://www.katemccaffrey.com/Alamedas-Neptune-Beach-the-Coney-Island-Of-The-West
Top 5 Reasons to Love the East Side:
https://www.katemccaffrey.com/My-Top-5-Reasons-To-Love-The-East-End-Of-Alameda
Arts & Culture in Alameda:
https://www.katemccaffrey.com/Arts--Culture-In-Alameda
Architecture in Alameda:
https://www.katemccaffrey.com/Architecture-In-Alameda---Sturdy-Craftsman-To-Decorative-Queen-Anne
Top 10 (okay, 11) Reasons I Love Living in Alameda:
https://www.katemccaffrey.com/Top-10-okay-11-Reasons-I-Love-Living-In-Alameda

Alameda neighborhood write-ups:

https://www.katemccaffrey.com/Buyers/Neighborhoods/Alameda

#1 Agent in the City of Alameda Since 2014

Kate has been the #1 real estate agent in both the number of homes sold and total sales dollar volume in the city of Alameda every year since 2014 and for the main island of Alameda every year since 2011.

Kate McCaffrey Real Estate videos

Videos produced in Keynote and shared on Kate McCaffrey's social media pages.

Santa Clara Before and After https://www.facebook.com/HomesOfAlameda/videos/321259262114981/
Lea Before and After
https://www.facebook.com/HomesOfAlameda/videos/290526501729729/
Best of Alameda
https://www.facebook.com/HomesOfAlameda/videos/446804716097753/
It's in the details
https://www.facebook.com/HomesOfAlameda/videos/420606518788720/
Gorgeous Mediterranean Split-level Home in Alameda
https://www.facebook.com/HomesOfAlameda/videos/335557614044690/
Santa Clara 2 Before and After
https://www.facebook.com/HomesOfAlameda/videos/489801665091118/
10 Fun Things to Do in Alameda
https://www.facebook.com/HomesOfAlameda/videos/363926184234267/
Core Logic Home Appreciation
https://www.facebook.com/HomesOfAlameda/videos/373579143332531/
Architecture in Alameda
https://www.facebook.com/HomesOfAlameda/videos/2316686801914076/
10 (ok, 11) Reasons I Love Living in Alameda
https://www.facebook.com/HomesOfAlameda/videos/222986575276140/
Marina Village, Alameda
https://www.facebook.com/HomesOfAlameda/videos/495554207679471/
Broadway Before and After
https://www.facebook.com/HomesOfAlameda/videos/744676415989644/