The winter campaign for the LGBT Center was a drip campaign with three components: 1. A letter from the Executive Director 2. a letter from a program participant and 3. a letter from the Deputy Executive Director. I wrote all three emails, and created and edited them in Pardot.
This was set up as a drip campaign in the Pardot email system.
Click here to read an appeal letter featuring Jamie, an SF LGBT Center Youth Services alumni.
